對于大多數傳統企業而言，玩互聯網營銷要么打開電子商務平臺，要么建立一個網站。很多網站公司都建議企業建立營銷類型網站，那有什么用呢？

關于營銷類型網站有很多說法，其中較受歡迎的是營銷類型網站更有利于營銷推廣，這更有利于SEO優化，更有利于沈陽微信小程序

目前，公司營銷類型網站的建設主要是基于高大的，中小企業老板也喜歡看看高在上的網站，但網站營銷是一個問號。

我們知道建站是非常容易的。在過去，企業主認為構建網站會有流量并等待客戶。后來，我發現我還是要競標，做SEO優化，自己做營銷推廣，最后導致大多數中小企業從車站看網站是顯示器。

如今，營銷類型網站已成為每個人的熱點。營銷網站真的很棒嗎？事實上，我們發現大多數營銷類型網站都有三個特征：

整個網站主頁看起來很高：我不知道我是否認為它是一家上市公司。整個網站主頁看起來非常高端，特別是圖片非常漂亮。

優勢和賣點都呈現：公司簡介和企業文化，我們公司的十大優勢，客戶選擇我們的原因，我們的合作案例（合作伙伴），整個網頁都是自夸。

Home ten screen eight screen is normal: a normal enterprise 網站 two screens or three screens is quite good, a lot of simple 網站 only one screen. But most of the so-called marketing type 網站 ten screen eight screen is normal, as a user you are willing to slide the mouse to browse?

Xiao Bian reminds the SME boss that if you find the marketing type 網站 made by the website company, these three characteristics are basically a failure. This kind of so-called marketing type 網站 is basically a pit, do not believe that everyone to see this station company, their SEO optimization is not good, they can not do network marketing promotion (usually by phone, strange visits in the new mining Customers, some of the website companies have made paid advertisements).

Is there any use for enterprise Internet marketing to build marketing type 網站? As for the so-called marketing type 網站 made by more than 90% of the website companies, it is useless. Xiao Bian believes that the real marketing type 網站 should have the following characteristics:

Authority and profession: the authority of the company itself (brand on the Internet), 網站 content professional (at least than consumer professional).

Solving consumer problems: If a 網站 can't solve the consumer problem, then this 網站 is basically worthless. For most consumers, it will definitely close the next one.

About contact information: The contact information of enterprises is as diverse as possible, whether it is QQ, Weibo, 微信 or mobile phones.

The real marketing type 網站 is that consumers persuade themselves to leave contact information (or directly add our contact information), and even take the initiative to consult us (rather than constantly popping up the window). Xiaobian reminds SME owners that the establishment of a station is actually only a small part of the factor, the important thing is the content of 網站, the company's network marketing promotion.

Source: A5 Venture Network